People will often try ANY fad diet to lose weight. A fad diet is any weight-loss plan that promises quick and easy weight loss (through what is generally an unhealthy, unbalanced diet). Many people prefer to try the quick fix instead of making the effort to lose weight through long-term changes to their eating and exercise habits, even if they know that they are difficult to follow long-term and generally do not result in long-term weight loss. Fad diets are popular because they give people the instant gratification of quick weight loss.

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